Press reports have a bigger impact on people’s decision to take out a Self Invested Personal Pension than financial adviser recommendations, according to a survey by CoreData Research UK. The survey interviewed more than 1,000 consumers with above average wealth.
Of these 47 percent said that reading about SIPPS in the press was most likely to influence their decision on taking out a SIPP, 39 percent would find out about SIPPS online and 36 percent would be most influenced by financial adviser recommendations.
Well I guess this means that the press should now seek regulation through the FSA. I am tickled by the idea of the press taking on a principles based approach to the regulation. Murdochian pension-fund erosion techniques – or MUPET for short should sharpen the attention of the press.
